The term graphic design has referred to many things throughout its long history. Simply put, graphic design is the professional design of visual communication. Simply Design Inc. takes this one step further by creating designs which get results. Many of our customers have had horrible experiences with freelance designers or desktop publishers only to find that they had little training or professional experience. Simply Design Inc. combines the experience of a team which designs for industries ranging from professional services to movie production companies. By having experienced artists and designers in every medium, Simply Design Inc. is able to design for print and digital types of media. Our portfolio is brimming with several hundred examples of work which ranges from governmental reports to invitations to black tie events.

It’s an exciting time to communicate throughout the world. There are virtually hundreds of ways to reach customers, fans, or followers online and in cyberspace. When it comes time to create a web presence or mobile platform, Simply Design Inc. delivers. If you have no idea how to start a web site or you’ve had one for years, we can assist in creating, building and maintaining your link to the world. Have a complicated web problem? Simply Design Inc. works with a variety of different programmers and designers to offer solutions which range from GoogleAds to online reputation management. If you want you or your company to be seen a certain way, contact us today for a consultation.

Social media is a growing trend in the world which shows no signs of stopping. If you’re like many of our customers, you might have only heard of websites like Facebook and Twitter, not realizing what they actually represent to businesses and organizations. These social media sites provide a direct channel to consumers and even take the work out of prospecting. Simply Design Inc. offers both setup and maintainence of every major social networking account.

Almost every company and organization requires printing or production and whether a label or a flier, your customers demand and expect printing. In order to ensure that our marketing delivers the results which you demand, we try print or produce every job which we design. Our printing abilities include offset printing, process printing and even digital printing. From short run to long run printing, we are able to meet all of our clients’ needs, including price. Whether a banner or a business card, Simply Design Inc. is able to produce any size and format of printing. In the printing industry, Simply Design Inc. is know for producing some of the best and most elaborate designs. Our unique bindery and finishing techniques are literally limitless. Throughout the years, Simply Design Inc. has produced everything from promotional products to sales aids. These tools have helped hundreds of companies to improve their salespeople and to generate more revenue.

Called by many different names, branding and identity creation involves crating the visual presence of a business. Branding is not just a logo and a nifty tagline, it also involves creating all of the assists and collateral for a business. This can involve anything from a business card to an email signature. Your brand is displayed everywhere your business is and represent what you would want your largest client to see. A corporate identity is about communication which will clearly deliver your company’s values and unique selling point to the customer.

Our market research program is base on empowering business owners by gathering information which can be used to make decisions. This data is gathered from various sources including customers, vendors and distributors and then categorized and analyzed to provide insight into the business or organization. Our research is based on several different methods including surveys, focus groups, interviews and retail evaluations. As business owners and professionals, you don’t have the time to study and evaluate your customers. Imagine through how much more effective you might be if you knew more about the people who buy from you. Along with increasing your customer base, your sales process can become much more effective in providing revenue and profit. Current day standards for customer tracking have far exceeded the possibilities of the past. Today, you can learn the truth about your business from the people who matter the most.

Not all companies are suited to work with an outside marketing company. Many large corporations already have a large marketing staff in place which might need a fresh insight or technical skill set. As consultants, we are often assigned the “impossible tasks” which require a high degree of technical skill or staff members. Many projects are approached with a DM (Dual Method) Designs Method. These designs align consultants with internal marketing staff in order to yield a fresh perspective or insight to a situation or market problem.

In order to achieve the goals of a marketing plan, advertising and promotion are usually necessary to spread the word about a business. Advertising can involve the use of everything from billboards and radio to television and traditional media. Though not every customer is perfect for every type of promotion, creating the correct combination will create more revenue by driving traffic and creating prospects and eventually clients. With connections and a broker status in almost every type of media and advertising, Simply Design Inc. is able to guide you through the process of buying advertising.

Working with Nate Zich has been the most phenomenal experience. He and his team at Simply Design, Inc. crafted all of our Hurlbut Visuals assets. With a brief chat they were able to intuitively understand exactly what worked for film industry professionals to produce a magnificent brochure for our HV Moviemaker that was polished and practical. They have also designed a variety of business cards which were so memorable and became the talk of whatever event we were at. We have received many comments such as, “Where did you get these” or “Wow, I love your cards!” since working with the Simply Design, Inc. team. The dedication and professional nature of this group is unmatched to the point where Nate offered to fly brochures to me for an intense, last minute deadline. Who does that today?

Lydia Hurlbut, Vice President Hurlbut Visuals HurlbutVisuals.com

I would like to offer Simply Design Inc. a testimonial on their outstanding service and creativity. I am currently the board president for Cystic Fibrosis NM, and served as the chair for our annual black tie event “Celebrity Waiters Night” in 2009. I worked very closely with Nate Zich, who owns Simply Design Inc. Every meeting I had with Nate, I was very impressed by his team’s hard work, creativeness and enthusiasm with our event. Once the theme for the event was decided by the committee, immediately begin working on the most eye catching invitation, program and guest take away I have ever seen. I am also a Vice President with New Mexico Bank & Trust. Being an officer of New Mexico Bank & Trust, I attend several non-profit functions and galas throughout the year. I have seen several of the traditional information presented at these types of events, and I have to say that I had never seen such impressive items, as I did out our 2009 Celebrity Waiters event.

Cathy Garcia Vice President New Mexico Bank & Trust

Nate Zich, owner of Simply Design Inc. did an incredible job for the New Mexico Symphony Guild. Simply Design Inc. designed an incredibly innovative invitation for the Symphony Guild Ball that people are still talking about! They did all the printing for the Symphony Ball from the invitations to the posters, program book, and auction book and did them all being mindful of a tight budget. One of our major sponsors let me know how impressed they were with the design of their ad in the program book which was made by the team at Simply Design Inc. Nate and his team are a delight to work with and are very in tune with what is going on in the advertising world as well as the printing industry.

Whitney McClain Foltz Symphony Guild Ball Chair

Simply Design Inc. has the expertise to learn a very unique product, understand the minor intricacies, embrace details and use this knowledge to generate the maximum return on marketing efforts.

Michael Beinenson Executive Director 3 Step Payroll LLC

After 5 years running a successful cleaning company in Dallas, we started to wonder how to get more sales to expand. We sat down with a few marketing companies and realized that there were truly none that focused on small businesses. It was pure coincidence that we were referred to Simply Design Inc. for research and marketing design. After one meeting with the team, we knew this was it. We have been enjoying more growth after working with SDI and every time I need something, I can just call the office here in Dallas. We will be starting a new research campaign to learn more about a new market we want to get into and I am positive that Simply Design Inc. will bring us the results we are looking for.

Kenneth Renfro President, Clean Solutions Dallas, TX

When I was ready to have marketing materials for my new business, I called upon Nate at Simply Design Inc. to design a logo and other assets for us. The team at Simply Design Inc. are gifted creators who listen and then deliver beyond what one might believe possible. They created some of the most innovative designs I had ever seen. They were also so patient when I had a difficult time deciding which logo I liked best because they were all so great. I am forever grateful for how Nate and his team saw my company and brought that to life. They’re wonderful!”

Mary Lou Thompson Executive Vice President Blue Lynx Resources

If you ever try to figure out your customers, good luck. Most business owners are too busy with keeping their companies running to be able to conduct studies, research markets, or much less analyze the results.

“Most of our research clients have been in business for years and who want to re-connect or learn more about their customers.”

Before spending hundreds or even thousands of dollars on a marketing campaign, we recommend that clients spend some time refining the groups which they are seeking to persuade. Our market research team has years of training and experience collecting data about businesses and their customers.

Every business and organization wants to present themselves in the best possible way. Think about how much a business affects perceptions of your company.

“From the first business card or e-mail signature, you are being judged by your image. We invite you to control that image.”

In order to craft this visual “identity” for your company or organization, we have assembled some of the finest designers in Texas and New Mexico. With a range of focuses and educations, our marketing team is highly creative and talented at improving images to bring results.

After crafting an image for a particular campaign most companies stop on step short of success. The work ultimately needs to be produced, which sounds basic.

“Production of marketing pieces is by far the stage where the most money is lost and is the make or break point a marketing campaign.”

Almost all campaigns have some eventual production to them, and whether printing or digital publication, beware of pitfalls. There are literally hundreds of aspects to a single print job and with industry knowledge and strong ties to printers and media sources, our team will get your rubber on the road and avoid the potholes.

When a campaign is complete it’s important to learn from it and to more importantly set goals to further the campaign. The data and results from a marketing campaign can often show what the next step and where that step will take a business.

“Nothing is worse than a successful campaign which is not followed by goals and plans to attain them.”

Successful companies have strong plans to gain new customers and to keep those which they have worked so hard for. By correctly evaluating your marketing, our team can work to set these goals and create plans to attain them.

Some companies or organizations don’t lend well to working with a team of researchers, designers or strategists. These often times larger companies require the efforts of a set of individuals who can work internally in a company to help develop a marketing team.

“The specific skills needed for research and design are uncommon. In this case, a consultant can bring the specialized knowledge directly to a large team.”

For these large teams and companies, specialized consultants are used to increase specific knowledge in any area of expertise ranging from improving design to conducting market research.

The first step to improving you marketing is to understand what you goals and aspirations are. If you’re ready to bring your organization or company to achieve these goals, CLICK HERE, and we’ll get started together.